The Social Proof Theory, popularized by psychologist Robert Cialdini, maintains that a person who does not know what the proper behavior for a certain situation is, will look to other people to imitate what they are doing and to provide guidance for his actions. In other words, social proof is one way for us to […]
College isn’t just a place for academic education. It is a place to make connections, so it is essential to understand the purpose of your social interactions. The crowd you decompress from work and classes with may not be the same you develop for networking and connections, but it is important to remember that both groups […]
